The Top 5 Reasons to Hire an Advertising Agency

If you are a small business owner, or run a medium-sized organisation, you will come to a point when you are weighing up whether to hire an agency to assist with your marketing, branding and advertising needs. This decision will have you wondering if you can just keep it in house, and save yourself money, or will hiring an external agency be worth the investment. Here we round up our top 5 reasons why hiring an agency is a good idea:

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Rebranding

Your brand is arguably one of the most important facets of your marketing strategy that needs to be considered. It is the gateway by which customers connect with your business or service and can incorporate a mix of name, logo, design, or symbol. It is important that your brand reflects your product or service and that it successfully identifies a solution to a particular need of your target market.

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Infographics

Infographics are a fantastic marketing tool and content strategy due to their visual appeal. If you are looking to communicate some facts, data, or information to your target audience but want to engage your audience with more than just numbers on a page, perhaps an infographic would suit your needs. They provide a way to present complex information quickly and clearly…. They do say a picture is worth a 1000 words!

One of our valued clients Rainbow Building Solutions recently contracted us to create an End of Financial Year infographic highlighting the year they had had, and how many materials they had used.  This then became a tool for them to use in their e-newsletter, facebook and instagram profiles and was a fun way to demonstrate their success and engage with their customers.

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