We had the privilege of working with the Derwent Sailing Squadron, better known as the DSS, to launch its new brand! As one of Tasmania’s oldest yachting clubs, we were engaged in bringing their historic brand into the modern landscape.
As part of the Derwent Sailing Squadron rebrand, we created a flexible system for the brand suite to cover a variety of applications, such as business cards, uniforms, stickers, and signage. This application also extended to sub-brands, like the Moorings Restaurant and Sailtrain.
We also re-developed the company website – focusing on easy navigation for both existing and new users, as well as implementing a straightforward process for the DSS team to upload and update information regularly.