Design. Drafting. Different.

Pinnacle Drafting and Design are a provider of premium building designs that were looking to update their brand to reflect the quality of their work. The business leaders acknowledged the perceived divide between architects and building designers in the market, and Pinnacle wanted to position itself as the perfect provider to bridge this gap. 

We were engaged to facilitate this rebranding journey and designed a new brand identity that we then applied to a new website, signage, stationery, and social media strategy.